Cebuana Lhuillier Rural Bank

Cebuana Lhuillier Rural Bank is a rural bank in the Philippines that serves as the banking arm of the PJ Lhuillier Group of Companies. The bank specializes in financial inclusion, focusing on providing affordable and accessible banking services to unbanked and underbanked Filipinos, particularly in rural communities. With over 7.6 million Micro Savings account holders and extensive coverage through its cash agency banking network, Cebuana Lhuillier Rural Bank has positioned itself as a leading provider of Basic Deposit Accounts in the Philippines, capturing over 40% of the BDA market share.